Use cases of AI for platforms

Why is this important?

There is currently a lot of hype around artificial intelligence (AI), but what opportunities does it offer for platforms? Roughly put: intelligent interfaces, comprehensive collection and advanced analysis of data. Chatbots and other conversational interfaces offer a natural way for people to communicate with a service offered by the platform, either via typing or voice. AI can offer customer service, online tutoring, expert advice or even a personal assistant. In the background it can go through massive amounts of data and recognise patterns. This has applications from health diagnosis to extracting information from street signs and from combating fraud to identifying key “influencers” of social media. The more data is fed to AI, more capable it gets.

Things to keep an eye on

All the big players are investing heavily in AI, with the hopes that they become the de facto platform for all things AI. How this plays out remains to be seen. It is also uncertain how the public opinion towards AI evolves: so far we have been a bit wary of letting always on personal assistants into our living rooms or trusting AI with our health data. The ethics of AI are still being discussed although the technology and services are advancing rapidly.

Selected articles and websites

Artificial intelligence and the evolution of the fractal economy
How Artificial Intelligence and Robots Will Radically Transform the Economy
7 Ways to Introduce AI into Your Organization
Google, Facebook, and Microsoft Are Remaking Themselves Around AI
Here’s What Artificial Intelligence Will Look Like in 2030
Why artificial intelligence is the future of growth
Would you want to talk to a machine?
Google’s Featured Snippets on Desktop Now Written By Artificial Intelligence
Uber Bets on Artificial Intelligence With Acquisition and New Lab

Mikko Dufva

Research Scientist VTT Technical Research Centre of Finland Ltd
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Voice interface

Why is this important?

As speech recognition gets better, it becomes more and more practical to communicate with a computer or smart device via voice. For platforms this means new possibilities and requirements when it comes to designing the interface. Can the service be used through voice commands? What are the new use cases when the user doesn’t have to stare at a screen?

Things to keep an eye on

Improved speech recognition and text-to-speech services means that the border between voice and text blurs. You can have a chat where one person is speaking and the other typing. This also means that everything that is said can more easily be analysed, which raises concerns for privacy. On the other hand, voice controlled digital assistants such as Siri or Alexa become the contact point for users and thus have an influence on which service or platform is used: for example, if Siri is told to play a song, it will more likely do it via Apple Music than Spotify.

Selected articles and websites

The next mobile interface: when bots and voice merge
Voice Is the New OS: Getting Ready for the AI-First World
Voice is chat’s next battleground
Bots, Chat, Voice, Zero UI, and the future of Mobile Apps

Mikko Dufva

Research Scientist VTT Technical Research Centre of Finland Ltd
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